Platform Optimization
How do I optimize for ChatGPT citations?
Updated January 12, 2026GEO Expert Team
Summary
Allow OAI-SearchBot for search visibility, make your page easy to cite with direct answers and credible references, and strengthen brand/entity presence across the web. Focus on being the most authoritative source.
Detailed Answer
Optimization for ChatGPT:
1. Allow OAI-SearchBot:
```
User-agent: OAI-SearchBot
Allow: /
```
2. Make content easy to cite:
- Direct answers in first paragraph
- Clear, factual statements
- Credible references and sources
- Author attribution
3. Build entity presence:
- Consistent brand mentions across web
- Wikipedia presence (if notable)
- Social profile optimization
- Industry publication mentions
OpenAI documents OAI-SearchBot's purpose as surfacing sites in ChatGPT search features.
chatgptopenaioptimizationcitations