GEO vs SEO vs AEO

Question 1

GEO vs SEO: which should I prioritize?

Accepted Answer

If you rely on organic acquisition, do both: SEO keeps you discoverable in traditional search and feeds many AI systems' source pools. GEO increases the chance you become the cited source in AI answers.

Question 2

Does strong SEO help GEO?

Accepted Answer

Usually yes. Many AI answer systems lean on the web's existing authority signals (links, reputation, discoverability). SEO is often the base layer; GEO is the extraction plus citation layer built on top.

Question 3

Can GEO work if my site has weak SEO?

Accepted Answer

It's harder but possible in a niche. Start by building one definitive page that is exceptionally structured, original, and credible, then expand to a cluster of supporting content.

Question 4

Will GEO replace SEO?

Accepted Answer

No. SEO still matters for indexing, authority, and discovery. GEO expands optimization into 'answer selection,' not just ranking. Both disciplines will coexist and complement each other.

Question 5

Is AEO just featured snippet optimization?

Accepted Answer

AEO includes featured snippets, but also AI chat answers, voice responses, 'AI Overviews'-style summaries, and other direct-answer products. It's broader than just targeting the featured snippet position.

Question 6

What is 'AI Visibility'?

Accepted Answer

'AI visibility' is your share of presence inside AI answers: citations, mentions, and recommendations across platforms. It's not a single universal metric—each tool and platform defines and measures it differently.

Question 7

What types of queries benefit most from GEO?

Accepted Answer

Queries that benefit most include 'What is...' definitions, 'How to...' procedures, comparisons ('X vs Y'), best practices and checklists, tool selection queries, and troubleshooting questions.

Question 8

What types of businesses benefit most from GEO?

Accepted Answer

SaaS, B2B services, healthcare/legal info publishers (with compliance considerations), ecommerce categories, local services, and any brand that wins via education-led acquisition benefit most from GEO investment.

Q1GEO vs SEO: which should I prioritize?

Q2Does strong SEO help GEO?

Q3Can GEO work if my site has weak SEO?

Q4Will GEO replace SEO?

Q5Is AEO just featured snippet optimization?

Q6What is 'AI Visibility'?

Q7What types of queries benefit most from GEO?

Q8What types of businesses benefit most from GEO?

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